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Xiaomi is accelerating its automotive push by registering multiple vehicle-related trademarks (YU7, SU9, Skynomad/寻天) and rolling out hardware for a next‑gen intelligent cockpit. Spy photos and filings point to a Skynomad sub‑brand (not a separate company) for a range‑extended SUV—codenames Kunlun N3/YU9/N90—that may feature a pop‑up roof for camper‑style use. Xiaomi’s MIIT filing for a 5G dual‑SIM in‑car terminal and expanded color and model iterations (e.g., YU7 Volcanic Gray) show vertical integration across design, connectivity and branding. The moves signal a strategic shift to diversify EV offerings and position differentiated models under a distinct sub‑brand.
Xiaomi moving to register SKYNOMAD trademarks and certify in-vehicle hardware signals concrete steps toward an automotive sub-brand and a range-extended SUV, affecting suppliers and software partners. Tech professionals should monitor certification, connectivity, and IP developments that influence integration opportunities and regulatory risk.
Dossier last updated: 2026-05-12 10:46:12
Xiaomi revealed official images of a new “Volcanic Gray” color for the Xiaomi YU7 EV ahead of a formal launch at the end of May. The finish uses a high-purity gray tone with nano-scale mineral particles to create a layered metallic texture intended to convey understated sophistication. The new color is already arriving at 361 dealerships, signaling immediate retail availability ahead of the official release. This update matters to consumers and the EV market because color and finish choices affect buyer perception and showroom traffic; it also shows Xiaomi continuing to iterate on the YU7 line as it expands its automotive product offerings.
The most newsworthy fact: Xiaomi has filed trademark applications this year for a series of SU-branded names, including XIAOMI SU9, XIAOMI SU9 LUX, XIAOMI SU8, XIAOMI YU9 and XIAOMI YU8. According to Tianyancha IP records cited by 36Kr, the filings list the international classification as transportation vehicles and are currently awaiting substantive examination. This suggests Xiaomi may be preparing new vehicle-related products or branding—potentially for electric vehicles, smart mobility, or automotive components—which matters to competitors, suppliers, and investors tracking tech companies’ moves into automotive and hardware ecosystems. No further product details or launch timing were disclosed.
Chinese tech giant Xiaomi has filed trademark applications for several new car-related names, including “XIAOMI YU7,” “XIAOMI YU7 GT,” and “XIAOMI SU7,” according to Tianyancha IP records reported by 36Kr. The filings cover multiple international classes — from scientific instruments to leather goods — and some marks are already registered. The moves signal Xiaomi’s continued expansion in the automotive sector and potential new vehicle models or sub-brands, building on its existing EV ambitions. For competitors, suppliers and investors, these registrations are an early indicator of product naming, branding strategy and broader commercialization plans in Xiaomi’s smart car roadmap.
New spy photos show Xiaomi's upcoming range-extended SUV carrying 'Xiaomi Skynomad N90' badging and a visible Xiaomi logo outline on the front, suggesting 'Skynomad' (Chinese name '寻天') may be a model line rather than an independent brand. The article notes Xiaomi applied to register multiple '寻天'/'SKYNOMAD' trademarks from August 2025 across several classes, with some already approved. Earlier leaks indicate the vehicle will offer a pop-up/raised roof that could enable camper-like use. The details reinforce that Xiaomi continues to expand from consumer electronics into automotive hardware and branding strategy, signaling product-family positioning rather than a separate marque.
Xiaomi's legal department announced it won first-instance judgments in four online defamation cases against self-media accounts—"小白说汽车", "文龙笔记", "盛涵雪", and "高手路太弯"—which had posted insulting and defamatory remarks about Xiaomi's car unit. Courts found the statements violated reputation rights and ordered public apologies and monetary compensation. Xiaomi also reported law enforcement action in a separate incident where a car owner faced deliberate dangerous behavior; police imposed administrative detention after Xiaomi coordinated with local authorities. The company emphasized that the internet is not lawless and urged factual, rational conduct to protect safety and order.
Xiaomi Communications registered a new in-vehicle device (model 26109VP30C) with China’s MIIT on April 24 and received certification on April 30 identifying it as a 5G-capable, dual-SIM car wireless terminal — widely reported as Xiaomi’s next-generation intelligent cockpit. The listing fuels speculation this cockpit will be used in Xiaomi’s upcoming range-extended SUV codenamed “Kunlun N3,” expected to launch under a new sub-brand “Skynomad” (Chinese: 寻天) in H2 2026 without Xiaomi’s main-brand badging. Spotted spy photos suggest the SUV may feature a rising roof for camper-style use. The move signals Xiaomi’s deeper vertical integration of hardware, connectivity and in-car systems as it expands its EV ambitions.
小米科技有限责任公司申请注册多枚“寻天”“SKYNOMAD”商标，有望为旗下首款增程式 SUV 铺路
Most newsworthy: Xiaomi has applied to register multiple trademarks for “寻天” (SKYNOMAD), signaling a dedicated new sub-brand for its first range-extended (series-hybrid) SUV expected in H2 2026. China’s trademark database shows filings since August 2025 across categories such as office supplies, machinery and leather goods, with some registrations already approved and publicly disclosed. IT House and earlier reports link the SKYNOMAD name to Xiaomi’s automotive division and suggest the upcoming YU9 full-size SUV will wear the new brand instead of the Xiaomi logo. Spy photos indicate a retractable roof that could enable recreational-vehicle style use. Why it matters: the move formalizes Xiaomi’s auto product branding and supports its strategy to launch differentiated EV/extended-range vehicles under a separate marque.